{"id":3634,"date":"2010-01-23T19:42:58","date_gmt":"2010-01-23T18:42:58","guid":{"rendered":"http:\/\/www.kobler-margreid.com\/blog\/?p=3634"},"modified":"2010-01-31T18:21:38","modified_gmt":"2010-01-31T17:21:38","slug":"in-zuerich_a-zurigo","status":"publish","type":"post","link":"https:\/\/www.kobler-margreid.com\/blog\/blog\/2010\/01\/23\/in-zuerich_a-zurigo\/","title":{"rendered":"Und wieder in Z\u00fcrich \u2014 E di nuovo a Zurigo"},"content":{"rendered":"

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Momentan geht es Schlag auf Schlag mit den Weinpr\u00e4sentationen: Am vorigen Freitag und Samstag war ich in Peschiera am Gardasee. Dort wurde der neue Katalog des Verteilers\u00a0Proposta Vini<\/a>, welcher meine Weine in ganz Italien au\u00dfer S\u00fcdtirol exklusiv anbietet, vorgestellt. Gleichzeitig k\u00f6nnen die ca. 90 Handelsvertreter die dort angef\u00fchrten Weine kosten und die Produzenten kennenlernen oder wiedersehen. Alles lief \u00e4hnlich wie voriges<\/a> Jahr ab, mit dem Unterschied, dass nur mehr einige, die zuerst angemeldeten Produzenten, ausstellen durften, damit in der begrenzten Zeit auch mehr oder weniger alle Weine verkostet werden konnten.<\/p>\n

Al<\/em> momento non c’\u00e8 sosta a proposito di presentazioni: venerd\u00ec e sabato scorso ero a Peschiera del Garda. L\u00ec \u00e8 stato presentato il nuovo catalogo del mio distributore <\/em>Proposta Vini<\/em><\/a>, che vende i miei vini in esclusiva in tutta l’Italia, tranne in Sudtirolo. Nello stesso momento tutti i circa 90 agenti hanno l’occasione di degustare i vini proposti e di conoscere o rivedere i fornitori. Tutto si \u00e8 svolto come <\/em>l’anno scorso<\/em><\/a> con l’eccezzione che solo una parte dei produttori, i primi a rispondere, potevano partecipare, in modo che nel tempo limitato pi\u00f9 o meno tutti i vini potevano essere degustati.<\/em><\/p>\n

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Montags darauf war Z\u00fcrich<\/a> dran, wo sich die Freien Weinbauern S\u00fcdtirol (FWS<\/a>) im Papiersaal der Sihlcity dem Kostpublikum stellten. Meine Beobachtungen und Eindr\u00fccke waren \u00e4hnlich wie bei der vorigen<\/a> Ausstellung, welche ebendort 2007 stattgefunden hat. Ob sich im Gegensatz zu vor etwas mehr als zwei Jahren diesmal etwas hinsichtlich Importeueren ergibt, werden die n\u00e4chsten Wochen zeigen. Froh und auch etwas stolz bin ich \u00fcber einen neuen, prestigetr\u00e4chtigen Kunden, den ich bei der Gelegenheit beliefern konnte: Josef Wimmer, r\u00fchriger P\u00e4chter des zentral gelegenen\u00a0Zunfthaus zur Waag<\/a>, welchen ich eben vor zwei\u00a0Jahren dort kennengelernt habe und der sich seinerzeit hier im Blog Gedanken \u00fcber eine effektive Marketingpolitik gemacht hat, hat mich auf seine Weinkarte<\/a> getan. Wie man sehen kann, sind unsere Weine dort in wahrlich bester Gesellschaft.<\/p>\n

Il luned\u00ec dopo ero a <\/em>Zurigo<\/em><\/a> dove un gruppo di Vignaioli dell’Alto Adige (<\/em>FWS<\/em><\/a>) si sono presentati al pubblico nel Papiersaal della Sihlcity. Le mie impressioni ed osservazioni erano simili all’esposizione <\/em>precedente<\/em><\/a>, che si \u00e8 svolta nella stessa citt\u00e0 nel 2007. Vediamo se contrariamente ad allora si riesce a fare qualcosa con degli importatori, le prossime settimane lo dimostreranno. Contento ed anche un po‘ fiero sono del fatto che all’occasione ho potuto fornire del vino ad un nuovo cliente prestigioso: Josef Wimmer, attivissimo ristoratore dello\u00a0Zunfthaus zur Waag<\/a>, che ho conosciuto due anni fa, mi ha messo sulla sua carta dei vini<\/a>. Come si pu\u00f2 vedere i nostri vini l\u00ec\u00a0sono \u00a0in ottima compagnia.<\/em><\/p>\n

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Die R\u00fcckkehr \u00fcber Vorarlberg mit dem Besuch einiger potentieller Kunden war mit wenigen Ausnahmen \u2014 wie erwartet \u00fcbrigens \u2014 sehr ern\u00fcchternd. Aber wer es nicht versucht, hat von Anfang an verloren und Trends k\u00f6nnen sich auch \u00e4ndern. Fragt sich nur wann…<\/p>\n

Il ritorno attraverso le regioni austriache del Vorarlberg e del Tirolo del Nord con visite presso possibili clienti era, a parte qualche rara eccezzione, come me lo aspettavo, tutt’altro che entusiasmante. Ma chi non ci prova ha gi\u00e0 perso in partenza e tendenze si possono anche invertire. Solo che non si s\u00e0 quando…<\/em><\/p>\n

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Morgen geht es hingegen nach Br\u00fcssel<\/a>, wo wieder, diesmal von der Export Organisation S\u00fcdtirol <\/em>(EOS<\/a>) organisiert, S\u00fcdtiroler Betriebe ausstellen. Am Heimweg, Dienstag und Mittwoch, werde ich mich mit vier Weinh\u00e4ndlern im Ruhrgebiet und im Frankfurter Raum treffen. Vielleicht gelingt es mir diesmal, eine stabile Verbindung nach Deutschland und, warum auch nicht, nach Belgien aufzubauen.<\/p>\n

Domani invece si parte per <\/em>Bruxelles<\/em><\/a>, dove mi attende il luned\u00ec un’altra presentazione di produttori sudtirolesi, questa volta organizzata dall‘<\/em>Organizzazione Export Alto Adige della Camera di Commercio di Bolzano (<\/em>EOS<\/em><\/a>). Sulla strada del ritorno, il marted\u00ec e mercoled\u00ec, incontrer\u00f2 quattro commercianti di vino nel Ruhrgebiet ed a Francoforte. Forse riesco stavolta ad instaurare un rapporto stabile con la Germania e, perch\u00e8 no, col Belgio.<\/em><\/p>\n

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